Webinar Recording: The Anatomy of the Perfect Email
It's the best of times and the worst of times for email marketing. Easy-to-use platforms and marketing automation have streamlines the process of efficiently reaching out to large numbers of customers and prospects -- but the downside is that this has dramatically increased the amount of clutter in your audience's inbox.
Download the recording of our webinar to learn more about the best practices for designing an email that gets delivered, open, and read. Topics covered include:
- How to optimize for deliverability
- Creating subject lines that stand out and maximize open rate
- Learning the right balance of text, images and links
- Understanding the differences in email clients and device types
- Performance benchmarking